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Reality TV is so popular that YouTube and Facebook are promoting live video. This is an excellent inbound marketing strategy.
Hey everyone, I'm Neil Patel and today I'm gonna share with you how to generate sales using Facebook live.
The best part about Facebook Live is that facebook promotes it quite heavily. Instead of you watching reality TV such as keeping up with the Kardashians, they want you to watch reality TV on Facebook LIVE.
Now the way you generate sales through Facebook live is really simple.
You just have to follow these strategies.
#1 Offer some sort of education or benefit for the person watching
When I do Facebook live, I educate people on marketing.
Once they're being educated, they're like hmm I'm watching Neil, he's awesome. He's a handsome Indian guy, I'm learning a lot from him. And you know what, he seems smart.
#2 As you're educating people make sure you transition to a bonus offer for that individual
And that bonus offer is usually found on your website. So for example, if you're watching one of my Facebook live streams I may end up saying "hey, would you like to learn more about marketing?"
Or, do you want to work with me? You can set up a free consultation call by going to neilpatel.com/consulting.
That's an example of a bonus or a consultation or a benefit that is just for that person watching Facebook live. This is my online marketing strategy and I'm sure it will work very well for you.
And ideally, that internet marketing landing page that you have should be tailored just toward that Facebook live video.
#3 Boost It Using Facebook Advertising
When you boost your Facebook Live video and promote it more people will continually watch it and then when they do watch it you'll start getting more visitors back to your website.
- Reality TV is so popular
that YouTube and Facebook are promoting live video.
Hey everyone, I'm Neil Patel
and today I'm gonna share with you how to generate sales
using Facebook live.
(upbeat music)
See the cool part about Facebook live
and even YouTube live, but let's focus on Facebook live
just for this video
is that Facebook promotes it really heavily.
And which, instead of you watching reality TV
such as Keeping up With the Kardashians
they want you to watch reality TV on Facebook.
And you can do that through Facebook live.
What Facebook live is, is someone busting out their phone
and just being like, oh check out me.
Let me just show you what's happening in my life.
And everyone can see it right then and there on Facebook.
Now the way you generate sales
through Facebook live is really simple.
You just have to follow these strategies.
Number one, offer some sort of education
or benefit for the person watching.
So, when I do Facebook live
I educate people on marketing.
Once they're being educated, they're like hmm
I'm watching Neil, he's awesome.
He's a handsome Indian guy, I'm learning a lot from him.
And you know what, he seems smart.
Step number two, as you're educating people
make sure you transition
to a bonus offer for that individual.
And that bonus offer is usually found on your website.
So for example, if you're watching
one of my Facebook live streams
I may end up saying hey, would you like
to learn more about marketing?
Or, do you want to work with me?
You can set up a free consultation call
by going to neilpatel.com/consulting.
That's an example of a bonus or a consultation
or a benefit that is just for that person
watching Facebook live.
And ideally, that landing page that you have
should be tailored just toward that Facebook live video.
And last but not least
once your Facebook live video is done
make sure you boost it
because if you boost it and promote it
more people will continually watch it
and then when they do watch it
you'll start getting more visitors back to your website.
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