Best Email Marketing Platform! (MailChimp vs Aweber) #Best Education Page #Online Earning

 Hello once again guys, welcome back

to the channel, hope you're having

a great day so far.

So what we're going to be talking about

in this video today, is the best email

marketing service or software out there.

Now personally I have been involved

with email marketing for the last couple

of years, and I've primarily been utilizing it

in three different ways.

Number one has been through just building

my brand, early on I was using email marketing

as a method of brand building by sending

around helpful articles and newsletters.

Number two I used email marketing as a means

of marketing my course on investing

in the stock market, about a year

and a half ago.

And then recently I have used email marketing

as a method of basically taking my efforts

for affiliate marketing, and improving them.

And number three finally, most recently

I have been using email marketing with my

blog, investingsimple.blog, as a means

of making money through affiliate marketing,

and I actually have different recommendations

based on each of these three situations,

based on the email marketing softwares

or services I have used in the past.

Now my two recommendations here are going

to be numbered one, AWeber, which is

the email marketing software I am currently using,

and I'll go over a number of reasons why I am

using this one specifically.

And then number two, Mailchimp, which is

the one that I was using previously

when I was doing that brand building

for myself and also marketing my investing course.

And before we get into the review here,

I just want to go ahead and show you guys

one item here that's available through AWeber

that I have found to be extremely useful

and valuable, regardless of whether or not

you're actually going to go with AWeber

or a different email marketing provider out there.

They offer a lot of free information here

when it comes to getting started with crafting

you're emails and learning more about email marketing,

they offer 45 plus email content templates,

as well as a complete course that's going

to show you how to get started with email marketing,

that's gonna be the top link in the description below.

And again, I would recommend that to anyone

regardless of whether or not you're actually

going to use AWeber, they offer this completely

free to anyone out there who is interested.

So first of all what I wanna go ahead and do

is log you guys into my AWeber dashboard

and show you exactly how I am using AWeber

for my affiliate marketing efforts, and actually

the different lists that I have created here.

Just to give you guys a quick overview of this platform.

Then I'm gonna go into the reasons why I

specifically chose to use AWeber.

And then we're gonna transition into talking

about Mailchimp, which is my number two pick,

and the different types of businesses I would

recommend for AWeber versus using Mailchimp.

So first of all, this right here is my AWeber dashboard,

as you can see, today I've grown my lists

by 59 subscribers, 24 yesterday, and I have

a total of 3,017.

And this right here is a recently sent broadcast email.

So, primarily you can use email marketing softwares

for one of two things.

Number one, setting up an autoresponder,

which is mostly what I'm doing with my

email marketing efforts.

And then number two, you can send out these

broadcast emails, that are going to go right

to all of the members of your list,

or as an autoresponder is only going

to be sending emails to new subscribers

on a recurring basis of maybe everyday

or every couple of days.

Now, within AWeber you can have multiple different lists,

as you can see I have three different ones here,

one being my Affiliate Marketing Course list,

number two being my Test Group Applications

for a course I am launching,

and then number three, my InvestingSimple list,

which is tied into my InvestingSimple blog.

And then you basically just choose this dropdown

menu up top here to decide which list you

want to be looking at.

So, we're gonna start off here with InvestingSimple,

and I'm gonna show you what my autoresponder looks like,

and you view that by just going over here to Messages,

and taking a look at the Campaigns.

So, it's a very straight forward,

easy to understand platform.

To be honest with you guys, when you first

get started with it, it might be a little bit

strange finding out where everything is,

but once you get the just of it,

I have found it to be the easiest

email marketing software to use.

And this right here is my basic welcome campaign,

and this is what I'm using to basically monetize

the back-end of my InvestingSimple blog.

Now, in case you're not familiar with what

that looks like, let me just show you guys quickly,

we'll jump over to my blog, and I'll show you

what I am doing to be collecting emails.

Essentially on the homepage of my blog people

can click this button to get

the Beginner's Guide to Investing.

Once they click that, they're brought over

to a ClickFunnels landing page, which integrates

directly with AWeber, and they can drop

their name and email to get a completely free copy

of my investing book that I put together.

And then after they receive that book,

they receive a series of follow-up emails

that contain affiliate links for a different

brokerages or investing apps, or budgeting apps

that I am personally affiliated with,

which allows me to make money on the back-end

with this email list.

And that's the best part about email marketing,

is that if you're actually doing it correctly,

what you're making from these emails is going

to far surpass how much it costs you for

this email marketing service.

Both Mailchimp and AWeber are almost identical

in terms of pricing.

So, I don't look at it in terms of price,

I look at it in terms of the functionality

as well as what type of emails you can send

through each platform.

But I wouldn't worry too much about the price

of either one of these, because you're emails

alone should be bringing you more business

or making you more money than it costs you

to actually have that email service subscription.

And as you can see on the right-hand side here,

this is the actual email sequence that people receive,

it starts off with the welcome email

for the Free Investing Guide, and then it goes

into a series of different affiliate related emails,

as you can see here, this one has a 32% open rate,

8% click rate.

And I haven't really optimized these emails,

but over 20% in most cases is generally

what you're looking for.

And I believe this is a eight or nine day

email marketing sequence.

And then let's say for example you wanna switch over

to a different list and view, your autoresponder

will jump over to my Affiliate Marketing course,

and this one is a significantly longer one here

where people receive a series of, I think this one

is actually 30 emails long.

Now this one I didn't write myself,

I have a copywriter who does some of my emails for me.

But the ones from my InvestingSimple list,

I absolutely wrote these emails myself,

using a lot of those tips from that free guide there,

that AWeber has put together

on Email Marketing for Beginners,

which is going to be again, that top link

in the description.

Now I will say this, this right here is

the extent to which I use AWeber for email marketing.

I don't get into anything more confusing

than this, I basically just setup campaigns like this

or auto responders that are going to send emails

automatically as people are added to the list,

or I will occasionally send out broadcast emails.

I don't get into tags or A/B testing or any of that,

so I can't speak to those features,

because I have personally never used them,

or any more types of advanced reporting.

But I'll go ahead and show you guys what

these emails look like, and to be honest

with you, they are extremely simple.

I will open up the welcome email

for the free Investing Guide, and you might

be thinking to yourself, well, why wouldn't I

wanna have more bells and whistles

and fancy images and pictures,

and what I have found is that,

the simpler the emails are that you're sending

people, the better.

Because if you send something loaded up

with images and flashy GIFs and all this different stuff,

it looks like a mass produced email,

and I have found less and less people actually open it,

so I stick to the very simple text emails just like this,

and that is all you ever really see

from my email marketing efforts,

is just straight text emails, just like this.

So, that is my number one recommendation

for people who are doing affiliate marketing

or any kind of personal brand building,

maybe you're selling a digital product

or building a personal brand online,

I would personally recommend AWeber,

and that's exactly what I'm using

for these different purposes.

Now we're gonna get into number two now,

and talk about Mailchimp, and you're

gonna understand a little bit more

why I transitioned from using Mailchimp

to using AWeber for my email marketing.

And if you guys do decide that you wanna

sign up with AWeber, I have a link in

the description below.

It is an affiliate link, you guys don't have

to use it if you don't want to,

but I certainly do appreciate it,

as at no additional cost, you can help me out

and support my channel for putting this video together.

So here we have the Mailchimp dashboard,

I still have my account activated under

the free plan, because I just leave it open

just in case I wanna go back in here

and look at any of the old emails that I've sent.

And this is why I really like Mailchimp,

is because they offer a free plan

for up to 2000 subscribers, and this is great

for people looking to get started

with email marketing.

One downside to AWeber is that after

that 30 day free trial, you do have to pay,

it's a certain price per month,

and all the email marketing providers out there,

they charge you a monthly fee or monthly subscription cost

based on your number of subscribers.

Now in terms of the pricing between Mailchimp and AWeber,

after that 2000 subscriber threshold

they're pricing is almost identical,

but I really do like Mailchimp because they offer

that free plan for you to get your feet wet

with email marketing.

But I wanna just quickly segue and talk about

why Mailchimp may not be a good fit for you.

And that is the fact that Mailchimp is best

for people who have goods and services

or a brick and mortar business.

Maybe you sell shirts online, or you have

some kind of online store.

Maybe you have some kind of art blog,

and you're looking to send really nice

beautiful well crafted emails,

because to be honest with you,

in terms of the emails you can create,

you can make beautiful, very visually appealing emails,

but for me, for doing affiliate marketing

and building my personal brand,

that's just not anything I'm looking for,

because I want my emails to have a more personal feel.

And then the big issue here that I ran into

with Mailchimp, is that they do not allow

affiliate marketing, which is a huge part

of my business.

So, after I learn that, I had to mitigate

over to AWeber, which they do allow affiliate marketing.

And the reason behind that, is because Mailchimp

doesn't really wanna be associated

with affiliate marketing, and that's unfortunate because,

affiliate marketing in and of itself,

is not a scam me business or a bad business.

But unfortunately there are people operating

pretty shady or pretty scam me

affiliate marketing businesses,

and that is why Mailchimp essentially

had to take out this hard stance

against affiliate marketing.

So, if you have any plans to leverage

affiliate marketing with your online business,

I would recommend AWeber, which is exactly

what I use, as they allow affiliate marketing.

The other area that you might run into trouble

with, which a friend of mine ran into,

is if you are sending any emails related

to making money.

So I didn't personally run into this issue

when I sent emails about the stock market

and my investing course through Mailchimp,

but a close friend of mine sent out

a free guide on how to make money online,

he was not doing affiliate marketing or anything,

and he was banned from Mailchimp because

it was make money online content,

they don't seem to like, make money online,

anything related to, get rich.

They block all that out, because they see it

as a high risk category that they just don't

wanna be associated with, because the potential

for someone being a scam artist in that category

is unfortunately significantly higher.

So, if you have a business, a cake decorating business,

something like that, Mailchimp is perfect for you,

and you have that free plan available.

But if you're doing personal brand building,

if your doing affiliate marketing,

anything related to making money,

that is when I would recommend AWeber,

and you don't wanna have to start somewhere else,

and then get banned or have to mitigate

and switch over to a new email marketing service,

it is a huge pain in the butt.

But overall, I will say this,

Mailchimp has a very sleek design.

And then another pro that I have here for Mailchimp,

one of the reasons why I like them,

is that they offer build-in landing pages

that honestly look pretty good.

I'll go ahead and show you one that I had created

at one point when I was offering

a Passive Income Masterclass event.

This is right through Mailchimp,

it's not ClickFunnels, it's not anything else,

and it's included with even the free plan,

so you can have landing pages where you

can collect emails.

Otherwise, if you use something like AWeber,

you're gonna have to go through a separate

landing page provider like ClickFunnels,

however, they have the best landing pages out there,

so I would actually recommend that route

if you're serious about having

high converting landing pages.

But if you're just getting started,

Mailchimp does offer basic landing pages

that I have found to be pretty effective

and it's an added bonus that I really enjoy

about Mailchimp.

So, basically the two pros here for Mailchimp

are that they offer, the free plan

up to 2000 subscribers,

and they offer built-in landing page,

but the huge con is that they do not

allow affiliate marketing, they have

a hard stance against it, and they also

don't like people sending out emails related

to making money, get rich, anything in that category.

So, if your business is related to that,

I would stay away from Mailchimp

and personally I would use AWeber.

But anyways guys, that's gonna wrap up this video.

That is in my opinion the two best

email marketing softwares out there right now.

Like I said, if you wanna go ahead

and grab that free guide from AWeber,

that also comes with the 45 plus email templates,

and a free course, that's the top link

in the description below.

And I also have an affiliate link if you decide

that you do wanna sign up for AWeber.

I'm not affiliated with Mailchimp,

I just think they are a great service

that I used in the past, so I don't have

any links for them.

But other than that, if you do decide

to use AWeber, that's an option if you guys

decide that you wanna use my link.

But anyways guys, thank you so much

for watching this video.

If you have any questions,

drop them in the comment section below,

and I will do my best to answer them,

and if not, I will see you in the next video.

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