How To Start A Monthly Subscription Box Business #Best Education Page #Online Earning

today we are going to be talking about a

business using a subscription box and

this is honestly one of the coolest ways

that you can shop now and it's really

growing in popularity quite fast before

I get into the video though I just

wanted to mention I know some of you

have been wondering as far as my upload

frequency typically I upload every

single day on YouTube however I've been

working very hard building some premium

content and I don't want to get into too

many details just yet I'm gonna let you

guys know as I'm going forward I'll give

you guys some more details about what it

is that I'm doing but just know I'm

building something behind the scenes

that I think a lot of you are gonna be

very interested in and a lot of people

have been requesting this and it's

something I've wanted to do for a while

and so that's taking many hours of my

time each day so as a result if you're

noticing maybe some of my videos are a

little bit shorter or I'm uploading a

little less frequently that is the

reason I didn't at all lose interest in

YouTube I'm just building something on

the side that's really going to be

something I think you guys are gonna

like so subscription boxes are really

growing in popularity and we're kind of

seeing them pop up everywhere I'm even

starting to see stores do them and they

I got the idea for this video from I was

at GNC and they wanted me to sign up for

this gold membership and I was like god

I really don't want to then they pulled

out the box they're like you're gonna

get this box once a quarter and I was

like wow you know what that's that's

kind of cool and they're like it comes

with coupons and free samples and so

that's what sold me on it I was like wow

I'm gonna get a free gift four times a

year so what it is guys it's it's

something that offers customers a unique

and fun shopping experience because we

love getting mail I mean that's one of

the reasons I like ordering stuff on

Amazon is because it's exciting when

that package comes in the mail even

though it's something you would buy from

the store I mean I just had to order a

printer on Amazon and some paper and it

came in the mail and I was like oh wow I

got a package you know obviously it's

nothing exciting but there's just

something fun about getting a package in

the mail especially when you don't

expect it so that is why people love

subscription boxes and business owners

and people who have an entrepreneurial

mindset people love this idea because

what you're doing is you're creating

recurring monthly customer because every

month you're billing them and then

shipping them a box of interesting

things and most people as long as your

price point is in line and you're

delivering on the products they're gonna

stay subscribed because they really like

the surprise and they like getting mail

and getting packages so there's a huge

potential for this you could pretty much

start a subscription box with any

shopping category I included a bunch of

examples in the description if you guys

want some ideas of existing businesses

but I want to just go through the basic

model of how you would start a

subscription box business the first

thing you would have to do is decide on

a category so just a few examples of

businesses that are already out there

there's a lot of them involved with food

pets beauty nutrition like I said GNC is

jumping on the bandwagon entertainment

and education is a new one too I see a

lot of people sending books and

educational material out you do need to

decide on a niche category because the

truth is with this the more specific you

are the better because you really want

to tailor something to one specific

customer base because that way when that

customer stumbles upon your product

they're gonna be like wow this was made

for me so you wouldn't necessarily want

to make just a generic entertainment box

that had a bunch of random things that

you could use because if it's not

tailored to one specific customer base

there's gonna be things in there they

don't want and they may decide okay this

really isn't for me but if you targeted

specifically to somebody who has a

specific interest they're gonna be like

wow you know this is something really

special and they're gonna use all the

items you send them so just a few

examples of some niche categories and a

lot of these I've already been created

but there's some doing healthy snacks

you could do a box specifically for

small dog breeds you could do all

natural beauty products you could do

Fitness supplements you could do comics

or you could do boxes curate it around

retro video gaming so once you've

decided on what your niche category is

and who you're gonna go after you're

going to have to identify who your

competition is out there so if there's

anyone else out there already doing a

subscription box business you want to

check them out maybe even subscribe to

them just to get an idea of what their

product looks like what's the quality of

the material they're using what are the

products are putting in there you want

to consider what their pricing is you

want to consider what their advertising

is and

want to also consider what the

demographic is and you also want to

think about this as well depending on

who you're going after they may have a

different price budget I mean if you're

looking to send people bowties and dress

ties and you're looking to target very

wealthy men then yes you could probably

justify a fifty dollar monthly

subscription but if you were looking to

send you know videogame material and

like doing something like loot crate

does where you're sending basically a

box curated for nerds and gamers that's

going after a much younger demographic

maybe thirteen to twenty four years old

somewhere around there they're probably

not going to have as much money as a

rich executive who's looking to order

bowties and you know different

accessories like that so you have to

consider what your pricing is going to

be so you probably couldn't do a fifty

dollar monthly box to a teenager they

wouldn't be able to afford it number

four you want to decide on what your

marketing approach is going to be so how

are you going to spread the word about

your business one of the ways that a lot

of people do this is through YouTube

unboxing so they will actually contact

youtubers out there and they'll say look

I'm going to send you this for free

we're gonna pay you and what we want you

to do is unbox it on your channel and

it's a really cool video people love

unboxing videos so one of the most

popular ways of marketing this business

is finding somebody who is making videos

that are targeted to your customer base

and reaching out to them and saying hey

can I send you this box and you know

I'll pay you to open it up on the air

and you can have all these products for

free and then maybe even offer some kind

of affiliate program or they're gonna

get a commission for referrals another

great way to do this is through targeted

Facebook Ads so if you have a really

good idea who your customer base is you

can create targeted Facebook ads and

make sure that your ads are only playing

in front of those specific people so if

you're looking to target you know men

from twenty four to thirty within a

certain area you could do that easily

with targeted Facebook ads or you might

want to look for an organic traffic

approach so maybe you're gonna build a

blog or build a YouTube channel or start

posting you know content that's going to

get people interested in your brand and

you know spread awareness that way that

probably would be a more difficult

approach but you could also do a blend

of all of these things as far as

marketing goes number five you're gonna

at that point you're gonna want to build

your box you're gonna want to build a

sample box because you're gonna have to

look at a number of factors first of all

you have to consider the box size

because you're gonna have to include

shipping costs and you also have to make

sure that because this is on a recurring

monthly basis make sure that the items

that you're shipping are going to be

relatively the same size because if you

sign people up and then all of a sudden

you're looking to ship a larger item and

it's gonna cost you more for shipping

they're probably not going to be very

happy with a price increase so you're

probably gonna have to pay for that

difference so make sure you understand

what your shipping constraints are gonna

be in what size box you're gonna use how

many items are you going to include in

each box

what is the packaging material going to

be and you also want to consider the

aesthetics of what it is that you're

sending them if we've learned anything

from Apple it's that quality packaging

makes a difference you know there's a

reason that when you open up the box for

an iPhone it's very snug and it comes

off very slowly that's something that

they do on purpose and at this point

you're going to use all these factors to

determine your pricing and what you're

going to charge for this subscription

service after this you're gonna collect

leads so the best way to do this is

through building an email list so what

you would probably do is maybe start off

with your Facebook targeted advertising

campaign and generate some interest and

try to build an email list have people

sign up and say we're gonna contact you

once we launch this and you could also

at that point work on building your

social media presence and then once

you've built up enough leads to the

point where you think you're going to

convert a good number over to

subscribers that's when you're actually

going to launch this business and at

that point you're gonna fund your

operations through the subscription

revenue so once you have more people

subscribing you'll be able to spend more

money on advertising and you'll be able

to order stuff to put in these boxes and

it kind of funds itself at that point

and the great thing about this is as far

as the number of items you order you're

going to know exactly how much you

should order as far as what you're

putting in these boxes because you

already know how many people are

subscribed to your service and then at

that point what you're gonna do is

you're just going to scale the business

over time and a couple ways you can do

this is taking your revenue from your

subscriptions and increasing your

advertising budget you could also

outsource your fulfillment if you don't

want to be the one putting everything in

boxes and mailing it out and also just

if you're doing a good job of what

you're doing and you're really targeting

a specific customer and giving them

great products

then word of mouth will happen on its

own and people are gonna spread the word

about your product honestly I think it's

a fantastic business idea probably one

that's a little more expensive to start

than some out there but I just see a

huge potential with it and when you're

seeing big companies like GNC and you

see a lot of big players getting

involved in these subscription boxes I

think that just tells you something that

this is a really big thing and while

there are a lot of people doing it

already there's a ton of categories

where I'm sure people aren't doing this

yet so if you guys have a cool idea

maybe consider starting a subscription

box service of some kind anyways guys

that's all I got for this video if you

did enjoy it please drop a like and if

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uploads and as always I thank you for

taking the time to watch this video

you

#Best Education Page #Online Earning

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