hello it's Alex here from WP Eagle calm
now in this video is a kind of follow on
from my last video or so it was the last
video recorded I'm not sure if it's the
last video published on my channel but
hey that video is about gravity forms
and adding forms in general to your
WordPress website now in this video what
we can do is we're going to set up goals
within Google Analytics now these are
really useful because it allows you to
because it allows you to track how many
people are actually performing an action
that you want them to do now in this
example the goal that we're going to set
up is someone that's filled in a form on
the website and we're going to say
that's a sales lead type goal and the
other way you can set up goals is
obviously on your your check out if
you've got an e-commerce site or it
could be anything that you want people
to do on your website maybe download a
file or whatever and the kind of same
principle applies to all of those things
so hopefully if you follow me turning up
for a form you'll get the idea and
better follow and be able to set it up
for for whatever your goal may be okay
so let's get started here's my test
website and it's got a nice contact us
form know what I want to do is set up a
goal so that when someone fills in this
form it gets reported into analytics as
a goal and so then over time we'll see I
better see where people are coming from
and which source of traffic or whatever
is the best source for my leads okay
basically two steps when it comes to
setting up Google Analytics goals the
first is we need to create a Thank You
page or basically the page that we're
going to track and we're going to call
our gold page so when someone reaches
this page after they fill in a form for
example or maybe when they get to end of
a check out we know that they've
performed the action that we wanted them
to do and therefore it should be
registered as a goal so what I'm going
to do I've logged in to the test website
here I wanna do is only create a new
page and I'm going to call it thank you
for sending
a message for the body I'm just gonna
put thanks for getting in touch will
call soon so basically this page is
going to be displayed after someone
fills in a form so let's publish this
page ok I'm going to view the page and
it is quite a simple page so what we
need to do now is we need to set our
form to be able to redirect people to
this page after they've completed it now
i'm using gravity forms and that's what
i'm going to show you how to do it with
gravity forms if you don't have gravity
forms i'll put a link up on the screen
now and just be aware is an affiliate
link so i will get a small kickback if
you use that link which i would
obviously be most grateful for and if
you're using another type of form like
see forms it's also possible to redirect
but you'll need to look up on how to do
that basically the outcome that you want
is that when someone fills in a form
they then go to a Thank You page like
this so gravity forms i'm just going to
go back into the dashboard and I've got
this forms which you get reparative
forms and then I'm going to go in there
and then this got two forms i'm just
going to it on the contact us and i'm
going to go into edit and then under
forum settings i'm going to go to
confirmations and the deepak
confirmation today i'm going to click
edit the moment just says thanks for
getting in touch and i said what i want
to do is put it through to a page so i'm
just gonna click page then i'm going to
select my thanks you it should be thank
you you know if you watch my videos you
know typing is not my strong point or
typing the right things i can type quite
fast but generally it's just gibberish
and so yeah I'm going to send people
through to the thanks you for sending a
message page and click Save confirmation
so let's just give that a try that's it
i'm going to go back to the front of the
site i'm going to go to my contact page
i'm going to fill it in where my name is
eagle
and my phone number is oh just some
numbers email is eagle yep that's the
one this is a test and then I'm just
going to take a box and then I'm going
to click the message to then hopefully
we're going to go through to that thank
you page which we have so my message is
now been sent I'm a lead I've come for
you to thank you page show the final
step the second step is we just need to
set this up in Google Analytics so what
you need to do is copy this part of the
URL so that's just you know your
permalink the bit after you drain just
copy that chick clipboard go into your
analytics oh I'm logged in here for the
test analytics much like if you have a
look google analytics setup on your
website yet then please have a look at a
video which i'll put up on the screen
now and just click there and go through
and it shows you how to set up google
analytics and then once you've done that
come back here so what's got analytics
tool set up and you're logged in what
you need to do is you need to go into
down the bottom left-hand side you've
got this goals so we click on goals oops
sorry if we click on goals overview it
says it's not set up so let's click on
set up goals and you go that big red
button and then it's brought up all the
stuff and none of these ever seem to fit
for me so I always click custom and
click next step now the goal description
is a contact message you could call it
sales lead to call it whatever and could
be a sale now if it was a sale for
example on an e-commerce site you would
set the next part as the end of your
checkout page normally again a Thank You
page that by default is generated by
your check out but if you have gotten
ecommerce it's just simply you know
copying that thank you very certain so
I'm going to call it content message and
it's a destination so it's when someone
reaches a particular page I'm going to
click next step and then here is where
we're going to paste in that URL that I
just copied a few minutes ago so I'm
just going to paste that and that is
obviously the URL of the thank you page
so it so that Google Analytics knows
when someone gets to that page and that
URL comes up in the browser there a goal
and it needs to be trapped as a go if
you want you could add a value so you
might say every lead is 150
50 pounds or fifty dollars so you could
turn that on and you could say yeah h
lead is worth fifty dollars to me you
can turn on a funnel as well and which
basically allows you to set up a path so
if you had a number of steps that people
go through maybe a check out you can
create a funnel so you can see what
people are dropping out on their way to
the guy I'm not going to worry about
that for now then i'm going to click
create go on and that's it it's all done
i hope that's been useful i hope your
goal tracking works for you and you can
start to see exactly where people are
coming from and which ones are
generating and the best sales leads or
whatever for you if you like my stuff
please like the video subscribe and you
know all that kind of stuff you can find
more videos on WP eagle calm I'll see
you soon
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