Podcasting Tutorial - Video 2: My Top 10 Recording Tips #Best Education Page #Online Earning

Hey, what's up?

It's Pat again from Smart Passive Income.

This is the second video in a series of video I'm creating

to help you get your podcast up and running.

In the first video, we talked

about things like equipment and software.

In this video, we're going to be talking

about recording your podcast episodes, more specifically,

sort of what to put in your episodes

and also tips for recording.

And the first tip I wanna give you,

which is really important, while I have you

here in the intro is to always be consistent

with where your mouth is relative to the mic.

I even have this issue sometimes.

You know, during the recording,

I'll tend to drift away from the mic or look away,

and that's gonna directly reflect

in the sound quality of your episode.

You wanna stay consistent throughout the whole recording.

For me, I always know to have the tip of my nose

or the tip of my lips touching the pop filter.

And that's how I know the sound quality

will be the same throughout the entire episode.

It takes some practice
, but you'll get used to it.

And here are some other tips for you.

(syncopated electronic beat)

Okay, so we already talked about the first tip

for your podcast, which is to keep the distance

between your mic and your mouth

the same throughout your entire episode.

Now let's move onto tip number two.

Tip number two has to do with sound levels.

You can kind of see your sound level when you're recording.

You know, it's the green, the yellow, and the red light

or bars that light up to red, depending on how loud you are.

There's one basic rule of thumb here.

Do not go red.

You do not want to record in the red.

Because once you go red, you can't go back.

You're better of recording in the green and the yellows

than it is to go in the reds,

because if you're green and yellow,

you know you can bump up the levels in your software.

Now, the basic rule that you wanna do

is you wanna try and get as close to red as possible

without actually getting into it.

That's how you get the best sound levels,

the best volume, and all those sorts of things.

If you're using a portable sound recorder,

this is a little bit easier to control.

But if you're recording into software,

you know, run some test.

Speak naturally.

Record a couple test run-throughs

and see where your meter levels run and,

you know, adjust accordingly.

You know, just don't go in the red.

Okay, so let's move onto tip number three

which has to do with the show length,

you know, the length of your podcast episodes.

And it's one of the most common questions I get.

You know, how long should my podcast episode be?

Now, this is actually a pretty common question

for any sort of publishing platform.

You know, how long should my book be?

How long should be videos be,

my blog posts, blah, blah, blah?

You know, the answer to all those questions

is as long as it needs to be.

That's the simple answer.

You know, how much time do you need

to get across your message that you're trying to get across?

You know, there's no magic number, really.

It all depends on what kind of content

you're going to produce and your style, too.

You know, there are podcasts out there

that are just three to five minutes long.

You may be familiar with them, you know,

the quick and dirty tips and those sorts of series.

And there are some podcasts that are longer,

you know, 20 minutes, 30 minutes,

sometimes a whole hour long.

But, you know, whatever show length

you feel is right for you.

That's the right answer.

You know your audience and the type of content

that you're going to produce.

Whatever that show length may be,

the number one tip, though, is to stay pretty consistent.

You don't wanna hit 20 minutes with one episode

and then five minutes the next

and then one hour the next one.

You know, you want to have a nice rhythm going for you

and also for your listeners

so that they sorts of know what to expect

and know how much time to allot

for listening to your show in the future.

Okay, moving onto tip number four.

This has to do with your introduction.

You know, I think intros to shows are really important,

and I definitely recommend including

some type of intro at the top of your show.

It's great for branding purposes,

but there are different ways to approach it.

And again, just to reiterate, this is your show.

You can do whatever it is that you wanna do with it.

You know, you have complete freedom here.

But here's some different ways

people go about starting their show.

Now, as with any sort of presentation-type stuff,

whether it's a blog post, podcast, video,

or even live presentations, the number-one best thing

you can do at the top or somewhere in the beginning

is to just tell them, you know, simply just tell

your listeners, your readers, whoever,

tell them what they're gonna listen to.

Tell them what it's about.

You know, it helps them understand what to expect,

and also, it gives them something to look forward to.

You know, some people actually include a nice little teaser,

specifically to keep people listening all the way through.

You know, they'll talk about something in the beginning

that they're gonna talk about at the end.

It's a great way to keep people listening

throughout the entire recording, which is actually

a really smart thing to do.

So at the top of your show, somewhere,

do a quick overview and tell your audience

what you're gonna tell them,

and then go ahead and tell them.

You know, for me, I actually start with,

this is the Smart Passive Income Podcast

with Pat Flynn, session number whatever,

and then a little bit of intro music,

and then I go over maybe a minute

about what I'm gonna talk about,

maybe who I have on the show as a guest,

or anything like that.

Now, when it comes to music, you know,

you've gotta be very careful.

The last thing you wanna do

is get in trouble for using music

that you shouldn't shouldn't have used,

because you can get into big trouble

if you use music that someone else owns.

So you're gonna want music

that's what's called royalty-free.

You want royalty-free music, which means you have the right

to use it for whatever.

And there are different types of it.

Whenever you find royalty-free music,

make sure you go over the terms and conditions

and you know, even ask, you know, support

if you are allowed to use it.

You know, you just wanna be,

it's better safe than sorry, all right?

I got my music actually from istockphoto.com.

There's actually a music section there.

There's also soundsnap.com, and you could do a search

on Google for other royalty-free music websites.

But again, just be sure that if you're using music

or any sort of any audio clips,

make sure that you have the right to use it.

Okay, now we talked about the introduction.

Tip number five, let's talk about the outro,

and I'll keep this short and sweet.

Your outro is very important.

I see a lot of podcasters missing the ball on this once.

You know, it's the last thing.

It's the last thing that people remember

when they're listening to you.

So what do you do?

You provide a call to action.

It's as simple as that.

Don't forget to include a call to action

at the end of your show.

Keep the engagement going.

You know, they've listened to you for x number of minutes,

and they made it to the end.

So your listeners are prime for you to tell to do something.

You know, subscribe to your list, purchase something,

leave a review or subscribe,

which is helpful for your rankings in iTunes.

Go to your website for something.

Call to action.

You know, it's so important.

You know, you can keep it the same

for every episode if you want to,

but I actually recommend changing it up every time,

just so that it's something different

and people who listen to other episodes,

you know, maybe they already subscribe to your email list,

so you wanna give them something new.

So that's your outro.

That's tip number five.

All right, next, let's move onto tip number six,

and that is to direct people

from your podcast back to your blog.

You wanna get people from listening to your show

to physically on your blog,

because people can't click on what they listen to.

You know, they click on links that are on websites,

whether that click is a link to something else

like a product, some helpful resource, I don't know.

But you should do your best to occasionally,

during your show,

remind people to come back to your website.

You should at least do this in your outro

like I just talked about in tip number five,

but elsewhere in your show, too.

It's really smart to remind people to come back to your

website, 'cause that's where all the action happens.

The best way to do this is with your show notes.

What are show notes?

That's a list of links, summaries,

other helpful resources specifically for that

particular episode that's located on your blog.

And, you know, you're doing your audience a favor

when you have good show notes,

because they don't have to memorize all that stuff.

They can just come to your blog.

They're gonna want to come back to your blog,

again, where all the action happens,

and you're gonna give them all that helpful stuff,

the links that you mentioned, the resources,

everything that you talked about.

You know, your show notes can also include summaries,

maybe a transcript, maybe something free that you give away

to your listeners to entice them to come back to your blog.

Those are all great ways to get people to come back.

Again, that's your show notes.

To do this specifically, I mean, you could tell people

to come to your website.

You know, hey, come to smartpassiveincome.com

and visit the podcast section in the navigation menu

to get the show notes for this episode.

But, you know, if you wanted to be fancy,

you know, that requires a few steps, you know.

If you wanted to be direct with people, you know,

you could do a redirect.

If you have a WordPress blog, this is actually really easy.

I use a plugin called Pretty, oops,

Pretty, I caught myself there, Pretty Link.

And it's one of my favorite plugins,

because it allows me to take any link,

no matter how long and ugly that link is,

and turn it into something pretty,

you know, much easier to remember.

So with my show notes, you know, on my blog,

the URL might be long and nasty like, you know,

smartpassiveincome.com/spi001-introduction-podcast

or something like that.

Well, if I mention that particular URL on the show,

it's gonna be really hard for people to remember.

But using Pretty Link, I can set it up

so that when people go to smartpassiveincome.com/session1,

I can have it so that Pretty Link makes it so

when people go to that,

they get redirected to the long URL and my show notes.

You know, super easy.

And I've sort of trained my listeners over time

to know that that's how they get the show notes.

That's an easy way for them to come to my site, you know,

smartpassiveincome.com/session46.

Super easy.

And of course, make sure, and this goes without saying,

you know, that when you direct people

back to your blog or your show notes

that you leave a good first impression.

You do something to get them to come back for more.

You collect their email addresses and get them to subscribe.

Again, the blog is where all the clicking action happens.

So, you know, really do your best to direct people

from your podcast back to your blog as much as you can.

Okay, so let's move onto tip number seven,

which is breaking up your show into different segments.

And this is especially for you

if you are going to produce a longer show,

a show that's, you know, more than 45 minutes,

you know, 45 minutes to an hour and a half long,

which is okay, but if you're gonna do that, you know,

think about reading a book,

and if a book didn't have any chapters at all.

It was just one huge chunk of text.

I mean, that would suck to read, and, you know,

the reason there's chapters and, you know, paragraphs

and breaking points and things like that

is to give readers room to breathe,

you know, give some space to just reset

a little bit, you know, and you would need that

in a longer type of show.

One of my favorite shows, Internet Business Mastery,

shout-out to Jeremy and Jason if you're listening to this,

they currently have I think 169 episodes,

and, you know, there are many reasons

why I was hooked on their show.

But one thing I loved about it

was they broke up their relatively long show

into different segments.

So they first started with their intro,

where they introduced, you know, what the show was about,

the episode number, things like that.

Then they did a little personal piece where Jeremy and Jason

would just chat for a little bit,

and then they would go into the feature segment,

and then at the end, they would go into a tip or a resource

of the day or the week or something like that.

And then between each of these particular segments,

they'd have music to kind of denote the new section,

which is really smart, and it really kept me

listening for more, and it was something

that I could expect in the next episodes as well.

So if you're going to be producing a longer type of episode,

think about breaking your episode into different chunks

to keep listeners listening

and to just give us room to breathe a little bit.

Okay, so moving onto tip number eight,

and that is minimize the fluff.

And what is fluff exactly?

You know, it's the extra stuff that people talk about

that don't really have anything to do with anything,

you know, that's not gonna be very helpful,

that's just a waste of time, really.

And fluff specifically is gonna be different

for every specific audience, but, you know,

you gotta think about it from your listener's point of view.

You know, what do they wanna listen to?

Yeah, they wanna listen to stuff

that's gonna help them, of course.

So you wanna get to your content, you know, the feature

and the meat of your content as soon as possible.

You know, what's gonna help them?

But I think personal stuff is also, you know,

pretty important.

You know, you wanna include personal stuff,

'cause that's what people can connect to.

And that's why, you know, Sterling and Jay included that

at the beginning of their show

like I just talked about in tip number seven.

That's why I include a lot of personal stuff

in my show as well.

I talk about my kids and my family,

some hobbies and things I like to do,

because that's what's gonna help me connect

on a deeper level with my audience

than just the content that I produce.

You know, a lot of people come up to me in conferences

and they meet me, and they talk about the different

stories that I tell and personal stuff

before they talk about any of the tips that I give.

You know, the personal stuff and the stories,

that's what people can remember.

What's what people connect me with sometimes.

And I think that's really important.

But too much, you don't want too much of it.

You can easily do too much of it,

but you don't, you just want just enough.

And for me, that's one or two little personal things

at the beginning of the show

or maybe during the middle of it

that doesn't necessarily have to do with the content

or business or whatever your show's about, but, you know,

it has to do with building a relationship with people.

So, you know, just, you know, use common sense.

Don't talk too much.

You know, I've listened to shows before

where the first 10 minutes is about something

that I have absolutely no care for and I stop listening.

You know, maybe their content was awesome later

in the show, but, you know, they just talked too much,

and I just stopped listening.

So, just be aware.

Okay, next, tip number nine, second to last,

don't edit too much.

You know, when you're producing your shows,

they can be really easy to edit too much,

to hear all the different mistakes that you're making.

You're gonna make mistakes when you record.

But it's really easy to notice them all,

because you're the one recording them,

and then I'll go in there and try to connect everything,

you know, try to slice and dice and splice everything.

Don't do that.

You know, it's a waste of time,

and the more you rely on editing,

the less you're gonna actually improve

as a person behind the microphone.

And trust me, if you just force yourself to do it

without editing too much, you know,

you're gonna edit your interviews in.

You're gonna edit your intros

and jingles and things like that.

And yeah, there are gonna be a couple clear mistakes

that you make in the middle of your recording

that you can edit and slice and dice,

but, you know, don't get too crazy with it.

You know, I've become such a better speaker

behind the microphone because I just

force myself to not edit my shows

and rely on just simply improving this craft of speaking.

And it will happen over time.

You know, if you go back to my first episode,

it sucks.

I don't like listening to it.

And even if you go back to my first videos,

I dare you to, because they're just terrible.

I cannot listen to them without cringing.

But over time, I've gotten much better,

and it's because I don't edit too much of my shows.

It just improved me so much.

So, that's tip number nine,

and tip number 10, the last tip here, is just have fun.

You know, podcasting is super fun.

Like, no other time in history are we able to produce a show

from the comfort of our own home or even on the road

where millions of people can listen to it

and listen to you, and it's just so amazing.

It's such a wonderful time,

and you can just, you know,

the more you have fun with it,

the more your audience is gonna have fun with it

and be in tune with you and enjoy your show.

And you know, once you start producing plenty of shows,

you're gonna reach a point

where you're just not having fun anymore.

I mean, I've reached that point,

and every podcaster I've talked to has reached that point

where they just say, oh, I gotta record another episode.

But just, you know, when you get into that mood,

just think about when you first started,

and think about the possibilities,

because podcasting opens up, you know, so many doors.

It has for me.

And just remember why you're doing it in the first place,

and just have fun with it, you know, seriously, you know,

and if you find that you're getting bored with it,

add something new, you know, try something different.

And that's really all I have.

So that's tip number 10.

Those are 10 tips for you today to help improve

your podcast while you record.

And so in the next video, video number three,

we're gonna talk about exporting your show.

You know, after you record your show,

exporting it and then editing your tags, your ID3 tags

so that, you know, all the audio players

can read that information correctly.

All right, I'll see you in the next video.

Thanks.

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