Top 5 Free Keyword Research Tools - Get More Great Blog Ideas, Video Ideas & Podcast Topic Ideas #Best Education Page #Online Earning

hey Miles here milesbeckler.com. In this video you are going to learn the

five free keyword suggestion tools you can use in order to come up with a

limitless number of content marketing ideas you'll be able to get blog post

ideas video ideas podcasts topic ideas etc and in a second we're gonna jump on

my computer you're gonna follow along I'm gonna share my screen so you can see

where to find these tools and how to use them and again they're all free tools

now as a Content marketer right someone growing an audience and a brand in the

business online there's a direct correlation to how much great content

highly valuable content that's properly optimized your publishing and how much

traffic that you're experiencing on my website miles Beckler com just about

three years ago I was getting approximately 6
0 visits per month it's

about 2 per day now I'm getting about 60,000 visits per month the difference

got about 350 highly optimized great pieces of content that my audience is

looking for and how do I know what they're looking for how do you know what

your audience is looking for it's these tools here and real quick

before we jump in this is different from a keyword research tool a keyword

research tool by definition is gonna tell you what the search volume is and

what the difficulty is but those tools don't always have great suggestion

engines and that's what we're looking for here is topic ideas so you go

through these processes you'll come up with a list of great topics and then

you'll go do keyword research on those topics to find out which ones have the

highest search volume and the lowest difficulty score this is how you keep

moving forward let's jump on the computer and get started so the first

one that we have is also asked com now I need an example for this so we're

gonna go down the self hypnosis path the idea is that I'm a hypnotherapist and I

either do sessions or I sell downloadables etc so that's what we're

gonna use so all you do in this one is number one you choose your country so

there's a several different countries you can choose you obviously can toggle

the language and then you put in your keyword phrase already got self-hypnosis

here and then you click search now this tool is 100% free right now we've seen

other tools in this space go to a paid model so I assume that they are going to

eventually go to a paid model I'm guessing

they'll always give you some access for free but they'll probably do more on the

paid side here soon now when it loads it's pretty small let

me zoom in real quick for us so we can take a better gander the first thing you

notice is it's this kind of like mind map type style if you want to just

export all of the ideas and get them into a spreadsheet

there's the save CSV up top and if you like the mind map version you can save

it as a PNG but what you notice is this first one here is self-hypnosis and then

it has all of the questions that are commonly asked around this topic so you

put in your main topic and you get to see all of the different ideas so can

you self hypnotize yourself can hypnosis be dangerous can everyone be easily

hypnotized is self-hypnosis the same as meditation I mean these are powerful

ideas if you have not written a blog post or me in this example right kind of

looking at the combination or the intersection or the questions around

what's the difference between hypnosis and meditation bingo here is a total

entrance point for maybe a group of people who meditate who are interested

in what I do and then they get actually kind of a little bit deeper so can

hypnosis be dangerous can you lie under hypnosis how long does hypnosis take to

work all kinds of questions people interested in hypnosis can you be stuck

in hypnosis and then there's a you know another dozen or two questions here and

these are the questions that the people in your niche in your space are commonly

asking there for when you're ready to make another video when you're ready to

make another blog post here's your topic ideas and again I

would collect the ones that are most relevant that I haven't talked about yet

and then I would go plug them into the keyword research vid tool now I have

another video that teaches how to do keyword research I'll have that pop up

in the top right corner of this video but let's move on to the next one I'll

add it in the description that video will be linked to in the description as

well so the second tool is called LSI graph now LS i stands for latent

semantic analysis this is a super geeky phrase about how Google is trying to

understand the words you have on your blog post and essentially what it means

is what it does is it analyzes the surrounding text so when it finds the

phrase self hypnosis over and over it's analyzing

what other words commonly show up around that phrase so it's a correlation tool

and it's a part of the algorithm on Google and it's becoming more and more a

part of the algorithm as Google moves to the NLP machine learning AI system which

is natural language processing so again I'm just gonna jump in and type in the

same phrase to see what we get here after I remove their gigantic

call-to-action and one second let me type it in here

okay and captcha solved we are now inside now this looks a lot more like a

very common keyword research tool which you're probably used to seeing now I

don't pay for this I don't recommend subscribing for this again this is an

idea generation tool based on one specific kind of part of the greater

Google algorithm the LSI and it's a great tool to cross-reference from time

to time to get more ideas and all you really need to do is look down the list

for the ideas you notice they do show you the volume the search volume but you

don't have a keyword difficulty score which is something that you want to add

on so sleep hypnosis looks wonderful with 18,000 100 searches but how

difficult is that phrase that's the ultimate question and that's why I

recommend you still go through the other keyword research video but you can see

here there is just a list of the different ones so self hypnosis YouTube

you could do a roundup of the top 10 self-hypnosis

channels on YouTube and that could be a great blog post that's gonna attract you

or connect you with people looking for more self-hypnosis and you literally

just go down and self hypnosis books or the top 10 self hypnosis books for 20 20

as I'm recording this it's in December of 2019 so that would be a relevant

timely post and this is where you go to get ideas it does show you some of the

top performing content but there's better tools for that ultimately we're

just in here looking for the ideas that come up and what it's telling you is the

word books comes up a lot around self hypnosis YouTube comes up a lot around

self hypnosis sleep comes up techniques comes up etc etc jot these down you can

also I believe you can generate export of keywords maybe you actually have to

upgrade for export in the keywords I would just jot down notes on the ones I

wanted or go type them in a notepad pop them into my keyword tool and that's

number two LSI graph calm number three is answer the public and this tool used

to be free and now it's a paid tool when I say it's a paid tool they have a pro

level you can still leverage the tool for free now I would never sign up for

this and I honestly don't come back often this is there's a great lesson in

branding here with the impatient individuals staring at you while you're

trying to do creative work I would never want to go back

his website over and over and over I use it every once in a while I get all the

data out of it and I don't come back we probably do a whole video on why you

don't want impatient people as your branding but that's what they did so

anyways what we have here is the inability to select a different region

which means I'm gonna get the UK answers only from this I can't select over to

USA unless I upgrade to premium which I personally don't recommend and don't use

but we're gonna type it in self-hypnosis now you're gonna notice this one looks

very similar to the first one and that's why I have also asked as the first one

because ultimately they give you all the regions you want for free and they don't

have an impatient individual staring at you annoying you while you're trying to

come up with ideas now in this tool what they do well because I want to give them

props for the tool they have several different categories of the mind map so

whereas in the first one you just got a single mind map and you can see it's

kind of a similar layout here we have a mind map around the questions

prepositions comparisons alphabetical and related so we're gonna look through

all of these now if this mind map style is not easy for you to read if you don't

like it you are able to flip it over to the data mode and this simply just says

with the keyword self-hypnosis all variations based on are here they are

variations based on can how you're gonna see who what why those types of phrases

when where the types of phrases so these are just the same phrases and the same

questions laid out in a different way but you have a visualization map right

here for the questions and then they have the prepositions they have 80

different preposition results again so they just add can and they're doing an

autocomplete scrape for autocomplete scrape is etc etc and I'm not gonna go

too deep into these but we're at 80 plus 61 that's 140 I think there were 50 in

the first one 468 different options here we're sitting about 600 plus ideas and

you can always use this download CSV right here up top and it'll take the

whole list for you but you know now you have 700 plus a keyword phrases you're

gonna need to go through and figure out okay which ones are most relevant which

ones are trending with current trending topics which ones are most important to

your customer avatar to pay you money start with those and

then bring them into the keyword tool to get data to help you make that final

decision but this is a great way to get a large volume of suggestions and we're

moving on to number four which is our good buddy google.com I think way too

many people overlook the amount of data and information present on Google

available for search marketers we want to drive traffic from Google but

oftentimes what works from Google's eyes right what's working in the Google

algorithm is hidden in plain sight on Google so I'm gonna show you a few

ways that I use Google I'm on Google on every blog post I google the phrase

what's the intent etc so let's once again type in self hypnosis so the first

thing you're gonna notice is we have an autocomplete so it's telling us the

different thing the most common phrases associated with self hypnosis that

Google sees right Google gets trillions of searches and these are the most

common ones so as a self hypnosis professional I would be asking myself do

I have a session for pain for anxiety for sleep and to quit smoking because

those are clearly the most relevant problems people are searching for

solutions for but then we see again the books shows up so you can do a review of

the books like I mentioned earlier apps show up and then the different

techniques so those are kind of listicles that you could do right now

I'm gonna show you that you can do you can start to add more parameters so if I

add space for it's gonna tell me self-hypnosis for and these are kind of

what I'm looking problem-solution it's giving me more and more if you're doing

an Amazon review site in like kitchen knives best kitchen knives for and

you'll see vegetables for meat for deboning for bread all of the different

kind of suggestions from there and that's how you can get some really good

ideas but next we're gonna search it so I'm just searching self-hypnosis and I'm

gonna ignore the ads right excuse me noticing that there's a video here on

self-hypnosis what that tells me is I could probably go create a video if I

have a channel with some authority and there's a good chance I can get my video

on the first page of Google if I out optimize these three that are showing up

if you don't show videos the first page of Google you're probably

not gonna stick a video on the first page of Google remember Google

understands what search phrases are relevant for video viewers and what are

relevant for readers so if you see a video and you have a channel growing

make sure you make a video on that topic but next up we see this people also

asked Vox this doesn't always pop up but what it shows me or what it shows you as

a kind of researcher here is when people search for self-hypnosis they often do

multiple searches it's a very generic term right it's actually kind of a sub

niche if you will it's it's not a super focused term so what Google is showing

you is the most common next phrases people search so can you self hypnotize

yourself what is self hypnosis and how does it work is self hypnosis the same

as meditation how do you come out of hypnosis so you could potentially have a

individual blog post on each of those topics or if you're doing one major kind

of skyscraper post on self hypnosis you'd probably want to use those as your

h2s now as you scroll down pay attention to

what is bolded now it's not always different but if Google thinks there's a

synonym here to self-hypnosis I would see it as one of the bolded items and I

don't everything I'm seeing bolded is self-hypnosis and then at the bottom we

have the searches related to self-hypnosis and these are again more

suggested phrases because Google's Google understands the user behavior

right somebody who makes it to the bottom of page one probably didn't get

what they were searching for so these are the most common next phrases people

search after searching this one when they didn't find exactly what they want

now what you can do with these is you can kind of go down the rabbit hole so

we can go from the self hypnosis phrase and now I'm gonna look at self hypnosis

audio and I'm just gonna click it it's gonna research self hypnosis audio now

I'm one layer removed from where I was and I'm seeing videos are showing up

again I'm seeing people also ask so here's four more blog post ideas based

on the idea of an audio and then I go down to the bottom see you in the books

we heard books books keep popping up now I go down to the bottom and best

self-hypnosis audio free hypnosis downloads for self esteem like right

there if you don't have that as a lead magnet there's a

brilliant lead magnet idea that's generated one layer below what my main

niche is right here Bell's best self-hypnosis audio Korra free hypnosis

downloads for anxiety so a lot of great ideas and again you can go deeper and

deeper so I can go yet another layer deep I just went into free hypnosis for

self esteem again we have the same things right videos people also ask but

I'm going straight to the bottom hypnosis for confidence and motivation

super self confidence hypnosis so now I'm seeing the confidence idea coming

out as I follow this path down and this is how you can kind of follow a path of

relevance and Google's showing you step by step by step what's the next most

relevant idea what's the next most relevant idea and you just make sure

you've got content for all of these relevant ideas that you have that's how

I use Google each and every time it's also worthy when you're here pay

attention to what's ranking pay attention to the the phrases and the

angles and the types of posts are they doing lists is it top 10 list does it

best for 2020 you can come up with kind of the angles of what your content is at

the same time that you're doing this sort of research and finally number 5 on

the list is the keyword cheater so it's keyword ke w ke y w Ord sheet or

sh e ET ER it used to have a less appropriate name with a toilet on the

branding and they're taking it seriously now so what you do on this tool this is

probably gonna give you the highest output you're probably gonna get more

phrases from this tool than any of them so I'm gonna type in self-hypnosis oops

I got a click in the box real quick one sec so you type it in you click the

sheet keywords button and all of a sudden it starts to run for you and

you're gonna notice right here in the generate ideas it just keeps going and

going what this is doing is actually scraping a lot of the autocomplete ideas

those were the ideas that Google suggested when we started to type in the

phrases and then it looks at the other ones and it generates more and more and

so it's kind of scraping a lot of this data

I believe it actually pulls in keyword suggestions from multiple API sources

now you can see we're at 516 results and it's going to keep going you could

litter I set this up go for a walk in the

neighborhood come back go to the gym come back and it will be quite big I

think once you get around the 500 to 800 range it really starts to slow down at

that point I'm just gonna stop it right now because there's really no need for

it to keep growing and growing right now for our purposes on the right it does

offer you the ability to actually get the search volume and the cost-per-click

volume from all of this you can purchase it so for like 200 coins you get four

it's very inexpensive I don't even know the math on that it's pennies per but if

you already have access to a keyword tool what we want to do is we want to

just generate the ideas and one of the cool things we have here like obviously

you can export the data so you get a CSV or an XLS and Excel spreadsheet etc but

you can run these filters and this is what's really cool about the filters so

let's say I want to remove everyone who said free so if you notice there's 561

results I'm gonna type in free and now there's 456 maybe I just want to get rid

of the tire kickers right I don't want all the free people searching for free

stuff so I get rid of that another thing I don't think it's on here but free

cheap discount promo coupon those are the kinds of phrases that some

businesses want to eliminate just because of the type of people that it

attracts so now let's say I don't do anything in the world of weight loss I

can just hit enter and I can type in weight and it again removes all of the

phrases that have weight loss and maybe over here I want to do a positive filter

of all of the ones that say audio so now I've taken that list that was over 500

and I have a list of all of the phrases that have the word audio in it that does

not have the word free or weight in it and obviously you can see kind of what

these are you know I just made that up right like let's be real I just kind of

came up with it I want to go do one more on this to show

you if you're doing like an Amazon affiliate site if you're doing a review

based website adding the word for really changes the game here so I'm gonna do

even on the self hypnosis or let's do hypnosis for and that's it I'm gonna

leave it blank after the four so as content marketers you know we're

solution presenters we are committed doing the research for our audience

we're committed to finding the answers that they're interested in but it helps

us to know what their biggest questions are right and how do we know well all

that data through Google people's confidant right now in this world in

2020 and beyond our confidant is Google if we have a problem in our life if we

have a question about something we don't ask our neighbors anymore we don't ask

our co-workers we don't ask our family we ask Google we ask dr. Google we ask

our friend Google our confidant so this is a way to really understand what's

going on I've already got over 726 hypnosis 4 you can see hypnosis for

weight loss is absolutely huge I'm noticing just pure volume that for

weight loss is probably one of the biggest ones and then here's all the

other ideas for addiction for alcoholism for insomnia for more weight loss for

warts for varicose veins I mean this is absolutely incredible data so if I was

someone who is creating like obviously audio hypnosis sessions I would look

through these I would find out what gets the most search volume and has the

lowest difficulty okay so this is just step one to generate all the ideas then

what is most in alignment with my perfect customers and what am I really

good at and then which ones of those have high search volume and low

difficulty that's the gem that I'm looking for I like to think of it as

like painting for gold right you walk around the riverbed you got your shovel

you got your bucket you got your gold pan you're gonna end up going through

hundreds and hundreds and hundreds of pounds of dirt of pay dirt to find the

little flecks of gold but those little flecks of gold and those little clinkers

can be super valuable for you in the long term and that's what's really going

on here so if you're doing best blender best blender for you know smoothies for

snacks for breakfast for power shake etc best kitchen knives for right there's

there's ways to leverage this in a normal kind of Amazon review site if

you're doing that kind of an affiliate marketing game to just get a giant list

of all the products that people are searching for right they're looking for

the best vacuum cleaner for pet hair for kids for hardwood floors for carpet for

shag carpet etc that's where you can find all it by using that little bit of

a for indicator again- filter positive filter export your data go plug it into

your normal keyword generator and then this is again these

were software tools so software is wonderful it can crunch a lot of data it

can give you a lot of ideas you hadn't necessarily thought before but you need

to apply thinking along with the data that you get because software is just

analyzing data points right we need that human thought and there's

another way to get yet another kind of infinite amount of understanding of what

your people are searching for based on the kind of mass consciousness of your

niche now this video is already long enough but I've covered that in a

separate video so it's my five research hacks for content marketers

I'll have it pop up on the end screen it'll be down in the description below

click on that if you want even more ideas and that's how to really source

more keyword and topic ideas from your audience themselves okay and I like

doing both because eventually you're gonna need to have 500 posts on your way

to a thousand posts because that's what the biggest best websites in your space

are doing if it's YouTube it's the same game if it's a podcast same game look at

Joe Rogan 1,300 podcast he's the biggest in the world there is a correlation

there I hope that has been helpful if it has give me a thumbs up ask questions in

the comments do what you do I appreciate you if you want to share this video I

appreciate that I thank you and I look forward to connecting with you on the

next video until we meet again be well I'll see you soon

Cheers

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